London, UK – September 30, 2024 — Thorpe Park, the UK’s most thrilling theme park and home of feel-good thrills within Merlin Entertainments’ diverse portfolio of over 140 resort theme parks, city-center gateway attractions, and LEGOLAND® Resorts across the UK, US, Europe, China, and Asia Pacific, is excited to announce its partnership with the Boomerang Network to transform Lost & Found operations. This collaboration aims to boost operational efficiency while providing guests with a seamless, stress-free item recovery experience.
Partnering with Boomerang allows Thorpe Park to streamline operations and enhance the guest experience. Lost & Found is now an opportunity to “wow” guests by returning their belongings in a way that creates trust and builds loyalty, turning moments of stress, like losing personal items, into moments of delight.
“Item recovery is one of the most powerful ways to win over your customers,” said Skyler Logsdon, CEO of Boomerang. “Returning a lost item when they least expect it provides an unforgettable experience and great gratitude from the customer. We’re thrilled to expand into the UK market with such an iconic property as Merlin Entertainments’ Thorpe Park.”
Thorpe Park joins a growing list of businesses in travel, entertainment, and hospitality that rely on Boomerang to help return lost items to their customers. This includes Universal Studios, Madison Square Garden, Atlanta Hawks, and many hotel groups and airports like Charleston International Airport and Aeroporti Di Roma, who have all turned to Boomerang to up their game in Lost & Found.
“At Merlin Entertainments, we’re constantly seeking innovative solutions to enhance the guest experience, and our Boomerang partnership is a key example of this ambition. By leveraging Boomerang’s cutting-edge technology, we can ensure lost items are reunited with their owners quickly and efficiently, whether that’s the day of or after their visit, providing peace of mind and an extra layer of convenience,” said Merlin Entertainments’ Head of Guest Excellence, Wayne Burton. Lizzie Tuohy, Park Excellence Manager at Thorpe Park, added, “This innovation allows us to elevate our service standards, demonstrating our commitment to guest satisfaction and making every interaction, even the unexpected ones, a positive part of their day.”
Skyler Logsdon
CEO, Boomerang
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Skyler Logsdon
About Boomerang:
Boomerang, the leading Lost & Found platform, offers a much-needed solution to help mitigate the frustration associated with the Lost & Found experience at businesses. Americans spend an estimated $5 billion annually to replace lost items, most of which are lost at businesses. Boomerang’s mission is to help businesses of all types – including airports, airlines, stadiums, concert venues, hotels, cruise lines, theme parks, universities, metros, ridesharing/taxi companies, theme parks, etc. – reunite people with their lost items. Implementing Boomerang’s intelligent, efficient, and user-friendly Lost & Found solution, its network partners have real-time visibility into the misplaced items found at their locations and customers’ lost item claims. Boomerang’s technology quickly matches found inventory to lost item claims and communicates the claim status with the customer. The Boomerang platform enables businesses to deliver a secure, seamless, and effective lost & found experience for customers whenever they lose a valuable on the go.
Skyler Logsdon, Augustine Diep-Tran, and Philip Inghelbrecht launched Boomerang in November 2021. The three co-founders share a successful entrepreneurial background and have solved big problems before, previously as founders and leaders at Shazam (acquired by Apple), TrueCar (NSDQ: TRUE), YourMechanic (acquired by Wrench), and Tatari.
For more information, visit https://thanksboomerang.com/.
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MERLIN ENTERTAINMENTS
Merlin Entertainments is a world leader in branded entertainment destinations, offering a diverse portfolio of resort theme parks, city-centre gateway attractions and LEGOLAND® Resorts which span across the UK, US, Western Europe, China and Asia Pacific. Dedicated to creating experiences that inspire joy and connection, Merlin welcomes more than 62 million guests annually to its diverse global estate in over 20 countries. An expert in bringing world-famous entertainment brands to life, Merlin works with partners including the LEGO® Group, Sony Pictures Entertainment, Peppa Pig, DreamWorks and Ferrari to create destinations where guests can immerse themselves in a wide array of brand-driven worlds, rides and uplifting learning experiences.
See www.merlinentertainments.biz for more information.
